PAY EVERYONE IN THE AMAZON TO PROTECT AND REVIVE THE FOREST!
Project Lead ARARA
A Simple, Powerful Idea
On my way to COP30, I’m helping promote the ARARA platform — a breakthrough effort to stop the Amazon from reaching ecological collapse by building a sustainable forest economy.
**Instead of paying people to cut down the forest,
we pay them to protect it.**
We use transparent digital finance — via an app — to send direct payments to Indigenous peoples, riverine families, smallholders, and local youth. These are the people who protect their territories every day. They deserve stable income and a future that values the forest they care for.
🌱 How ARARA Works
1. Cash for conservation
Communities receive payments for maintaining forest health, biodiversity, and canopy cover.
2. Backed by science
Forest vitality is tracked using world-class satellite and open-data tools, supported by leading environmental organizations.
(Links: https://lnkd.in/gBy4bgrs · https://lnkd.in/g2YefyWu)
3. Local stewardship is rewarded
The app lets communities document their contributions and receive fair financial recognition.
4. Respect for Indigenous leadership
Funds flow first to territorial protection, then to projects like agroforestry, nursery training, native reforestation, and climate-resilient livelihoods.
This flips the incentives:
🟢 Forest guardians become forest partners.
🟢 Local people thrive as the forest thrives.
🌍 Why This Matters
The Amazon is the largest cooling organ of our living planet.
If it collapses, Earth’s climate system destabilizes.
ARARA provides a direct, transparent, scalable way to strengthen the people who protect the world’s most vital ecosystem.
💬 Want to Know More?
Contact me and I’ll send full details.
We will deploy the first ARARA app pilot within a few months directly in the Amazon.
If you’re serious about real climate solutions — ones that protect people and forests together — ARARA is one of the most promising pathways we have.
